Detroit VS Everybody

March 13, 2019

BY Minyetta Nelson

Detroit, Michigan -

Adidas plans to start selling a new black leather high-top shoe — a Detroit Vs. Everybody label by Tommey Walker Jr. — on Wednesday, known to some as 313 Day.

The classic-looking, three-striped shoe features a red 313 on the mid-foot and a white “Detroit Vs. Everybody” in capital letters on the collar. 

"It's putting Detroit on the map," said DeMarko Kelly, 23, who works at Burn Rubber in Royal Oak, where the shoe is set to be sold starting at noon. "It's recognition. Detroit has always shown favoritism toward this silhouette."

In addition to Burn Rubber, other retail locations reportedly set to sell the shoe on Wednesday include Detroit Vs. Everybody Eastern Market store, select metro Detroit Mr. Alan’s stores and Puffer Reds in Wayne.The retail price: $120.